Business Strategy Game (BSG)
Business Strategy Game (BSG)

UBSS students have been constantly been in the Top 100 teams when competing with 50,000 students from 500 plus campuses in 50 countries

Business Strategy Game (BSG)
Business Strategy Game (BSG)

UBSS students have been constantly been in the Top 100 teams when competing with 50,000 students from 500 plus campuses in 50 countries

STUDENT PRESENTATIONS AND AWARDS

2019      2018      2017      2016      2015

 

2019 Student Presentations

Watch on YouTube

2019 Student Awards

Undergraduate - Bella Shoes Shoed ranked 33rd overall (world) in the game to date score.

Assistant Professor Igor Bosma, Sonu Kumar, Navjot Singh Tatla, Sunil Kumar and Adjunct Professor Art Philips

Assistant Professor Igor Bosma, Sonu Kumar, Navjot Singh Tatla, Sunil Kumar and Adjunct Professor Art Philips.

Undergraduate - China Shoes ranked 69th in the overall game (world) to date score.

Assistant Professor Igor Bosma, Tejash Mukeshchandra Lumbhani, Samita Shrestha, Yiu Kwong Lam and Adjunct Professor Art Philips

Assistant Professor Igor Bosma, Tejash Mukeshchandra Lumbhani, Samita Shrestha, Yiu Kwong Lam and Adjunct Professor Art Philips.

Postgraduate - Actigear Company ranked 37th in the overall game (world) to date score.

Associate Professor Wayne Smithson, Geeroh Ebrada, Emeritus Professor Greg Whately, Trisha Chua and Associate Professor Andrew West

Associate Professor Wayne Smithson, Geeroh Ebrada, Emeritus Professor Greg Whately, Trisha Chua and Associate Professor Andrew West.

2018 Student Presentations

Watch on YouTube

2018 Student Awards

Postgraduate - D D and G ranked 1st in the overall game (world) to date score.

Professor Greg Whateley, Ekta Shrestha, Jeffrey Inciong, Associate Professor Wayne Smithson and Richard Xi

Professor Greg Whateley, Ekta Shrestha, Jeffrey Inciong, Associate Professor Wayne Smithson and Richard Xi

2017 Student Presentations

Watch on YouTube

2016 Student Presentations

Watch on YouTube

2016 Student Awards

Assistant Professor Igor Bosma, Amandeep Kaur, Said Muhammad Said Pakir, Irfan Saleem, Muhammad Umar Amjad and Associate Professor Wayne Smithson.

Amandeep Kaur, Said Muhammad Said Pakir, Irfan Saleem, Muhammad Umar Amjad and Professor Greg Whateley.

 

2015 Student Awards

Undergraduate - Integrity Team (top 100)

Associate Professor Andrew West, Sumera Qasim, Iffat Jahan, Deepak Kumari, and Associate Professor Wayne Smithson.

Sumera Qasim, Iffat Jahan, and Deepak Kumari.

Undergraduate - Boom Team (top 25)

Associate Professor Andrew West, Farz Ali Mirza, Vijay Kamboj, Sunil Pokhrel, and Associate Professor Wayne Smithson.

Farz Ali Mirza, Vijay Kamboj, and Sunil Pokhrel.

Undergraduate - All-Star Footwear Team (top 25)

Wayne Smithson, Gary Moran, Naris Sara Suriyamontree, Diego Repetti and Andrew West

Associate Professor Wayne Smithson, Gary Moran, Naris Sara Suriyamontree, Diego Repetti and Associate Professor Andrew West.

Gerard Newcombe, Gary Moran, Naris Sara Suriyamontree, Diego Repetti and Alan Manly.

Undergraduate - FLARES ranked 15th overall (world) in the game to date score.

Associate Professor Wayne Smithson, Pissamai Tangsunawan, Chawanlux Thasananipan, Aleksandra Pan, and Asssociate Professor Andrew West.

Undergraduate - D-Acceptance Team (top 100)

Associate Professor Wayne Smithson, Noman Siddiqui, Uzma Shaheen, MD. Saifur Rahman, and Asssociate Professor Andrew West.

Undergraduate - Best n Less Team (top 100)

Associate Professor Wayne Smithson, Anima Bhandari, Dipak Ningleku, Raju Jaiswal, and Asssociate Professor Andrew West.

Undergraduate - Igloo Team (top 100)

Associate Professor Wayne Smithson, Ali Muhammad, MD Muzammal Ashraf Chaudhry, Moiz Yaseen, and Asssociate Professor Andrew West.

Undergraduate - ALPHA Industries Team (top 100)

Associate Professor Wayne Smithson, Julius Pineda, Jhoan Joyce Garcia, Katherina Temple, Alyssa Reyes, and Asssociate Professor Andrew West.

Undergraduate - BEST Shoe Company Team (top 50)

Chiragkumar Patel, Rinkuben Patel, Hiralben Patel, Greeshma Patel, and Asssociate Professor Andrew West.

GLOBAL TOP 100 PERFORMERS

25-Nov-19 through 1-Dec-19

Industry 42

The co-managers of Jay shoes (Company J) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 109.5 tied for the 21st best Overall Score performance of the week, worldwide!

Industry 43

The co-managers of BELLA SHOES (Company B) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 109.5 tied for the 21st best Overall Score performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/2041

 

4-Nov-19 through 10-Nov-19

Industry 43

The co-managers of BELLA SHOES (Company B) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 109.0 tied for the 87th best Overall Score performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/2019

 

 30-Sep-19 through 6-Oct-19

Industry 43

The co-managers of BELLA SHOES (Company B) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 108.5 tied for the 33rd best Overall Score performance of the week, worldwide!

The co-managers of China Shoes (Company C) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 108.0 tied for the 69th best Overall Score performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/2009

 

5-Aug-19 through 11-Aug-19

Industry 40

The co-managers of Allied shoes (Company A) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 109.5 tied for the 8th best Overall Score performance of the week, worldwide!

The co-managers of Kooba shoes (Company K) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 106.0 tied for the 82nd best Overall Score performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1993

 

22-Jul-19 through 28-Jul-19

Industry 41

The co-managers of Art Work (Company A) earned a Global Top 100 ranking on the following performance criteria:

Return on Average Equity - Their ROE of 47.3% was the 70th best ROE performance of the week, worldwide!

The co-managers of Beyond Limits (Company B) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 108.0 tied for the 66th best Overall Score performance of the week, worldwide!

Return on Average Equity - Their ROE of 71.0% was the 12th best ROE performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1989

 

15-Jul-19 through 21-Jul-19

Industry 41

The co-managers of Beyond Limits (Company B) earned a Global Top 100 ranking on the following performance criteria:

Return on Average Equity - Their ROE of 54.0% was the 48th best ROE performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1987

 

1-Jul-19 through 7-Jul-19

Industry 41

The co-managers of Beyond Limits (Company B) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 108.0 tied for the 58th best Overall Score performance of the week, worldwide!

Return on Average Equity - Their ROE of 56.4% was the 26th best ROE performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1983

 

16-Jul-18 through 22-Jul-18

Industry 32

The co-managers of D D and G (Company D) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 110.0 tied for the best Overall Score performance of the week, worldwide!

Stock Price - Their Stock Price of $308.60 was the 75th best Stock Price performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1855

 

9-Jul-18 through 15-Jul-18

Industry 31

The co-managers of Ace Shoes (Company A) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 108.0 tied for the 60th best Overall Score performance of the week, worldwide!

Industry 32

The co-managers of D D and G (Company D) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 110.0 tied for the best Overall Score performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1852

 

2-Jul-18 through 8-Jul-18

Industry 32

The co-managers of D D and G (Company D) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 109.5 tied for the 17th best Overall Score performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1849

 

18-Jun-18 through 24-Jun-18

Industry 32

The co-managers of D D and G (Company D) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 108.5 tied for the 42nd best Overall Score performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1843

 

19-Mar-18 through 25-Mar-18

Industry 29 PG

The co-managers of CoolNess Footwear (Company C) earned a Global Top 100 ranking on the following performance criteria:

Return on Average Equity - Their ROE of 39.0% tied for the 79th best ROE performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1788

 

5-Mar-18 through 11-Mar-18

Industry 29 PG

The co-managers of CoolNess Footwear (Company C) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 108.5 tied for the 92nd best Overall Score performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1782

 

26-Jun-17 through 2-Jul-17

Industry 23

The co-managers of Jog Shoes Ltd (Company J) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 108.5 tied for the 34th best Overall Score performance of the week, worldwide!

Industry 24 PG

The co-managers of C KHAOS PCL (Company C) earned a Global Top 100 ranking on the following performance criteria:

Return on Average Equity - Their ROE of 30.6% tied for the 73rd best ROE performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1674

 

5-Jun-17 through 11-Jun-17

Industry 23

The co-managers of J Company (Company J) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 109.0 tied for the 14th best Overall Score performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1665

 

27-Mar-17 through 2-Apr-17

Industry 22

The co-managers of Hiso Lowclass (Company H) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 109.5 tied for the 26th best Overall Score performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1619

 

22-Aug-16 through 28-Aug-16

Industry 16

The co-managers of Elite Footwear (Company E) earned a Global Top 25 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 108.0 tied for the 18th best Overall Score performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1531

 

8-Aug-16 through 14-Aug-16

Industry 16

The co-managers of E Company (Company E) earned a Global Top 25 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 108.0 tied for the 43rd best Overall Score performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1527

 

 23-May-16 through 29-May-16

Industry 14

The co-managers of D JANE-SHOES (Company D) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 108.5 tied for the 25th best Overall Score performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1505

 

9-May-16 through 15-May-16

Industry 15

The co-managers of D JANE-SHOES (Company D) earned a Global Top 50 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 108.5 tied for the 27th best Overall Score performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1485

 

11-Apr-16 through 17-Apr-16

Industry 15

The co-managers of D Company (Company D) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 109.0 tied for the 80th best Overall Score performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1477

 

14-Sep-15 through 20-Sep-15

Industry 8

The co-managers of BestEver Footwear (Company B) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 108.0 tied for the 22nd best Overall Score performance of the week, worldwide!

Return on Average Equity - Their ROE of 32.0% tied for the 38th best ROE performance of the week, worldwide!

Stock Price - Their Stock Price of $163.84 was the 64th best Stock Price performance of the week, worldwide!

 

The co-managers of CSPR Company (Company C) earned a Global Top 100 ranking on the following performance criteria:

Return on Average Equity - Their ROE of 39.0% was the 9th best ROE performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1417

 

31-Aug-15 through 6-Sep-15

Industry 8

The co-managers of BestEver Footwear (Company B) earned a Global Top 50 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 106.0 tied for the 34th best Overall Score performance of the week, worldwide!

Return on Average Equity - Their ROE of 25.2% tied for the 37th best ROE performance of the week, worldwide!

Industry 8

The co-managers of BestEver Footwear (Company B) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 108.0 tied for the 22nd best Overall Score performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1397

 

18-May-15 through 24-May-15

Industry 8

The co-managers of FLARES (Company F) earned a Global Top 100 ranking on the following performance criteria:

Overall Game-To-Date Score - Their Overall Score of 109.0 tied for the 13th best Overall Score performance of the week, worldwide!

Return on Average Equity - Their Return On Equity of 43.7% was the 29th best ROE performance of the week, worldwide!

Share Price - Their Share Price of $293.34 was the 47th best Stock Price performance of the week, worldwide!

https://www.bsg-online.com/home/stats/top-performers/prior/1359

WHAT IS THE BSG?

The Business Strategy Game is an online exercise where class members are divided into teams and assigned the task of running an athletic footwear company in head-to-head competition against companies managed by other class members. Company operations parallel those of actual athletic footwear companies.

Just as in the real-world, companies compete in a global market arena, selling branded and private-label athletic footwear in four geographic regions — Europe-Africa, North America, Asia-Pacific, and Latin America.

All aspects of The Business Strategy Game parallel the functioning of the real-world athletic footwear market, thus allowing you and your co-managers to:

(1) think rationally and logically in deciding what to do and

(2) get valuable practice in making a variety of different business decisions under circumstances that mirror real-world competitive conditions.

https://www.bsg-online.com/tour/students.html

UBSS AND THE BSG

UBSS first participated in the Business Strategy Game in 2014, and since that time, has integrated the Business Strategy Game as the cornerstone for experiential learning.

The business simulation program, developed in the United States, provides students with a real-life decision-making simulation model pitting student teams against student team in a competition format on a global forum.

The use of the BSG system is the core scenario based element for two subjects, Strategic Business Simulation in the MBA Entrepreneurial stream and the Capstone project in the undergraduate programs. The capstone project is the penultimate subject to be completed by all students enrolled in the both the Bachelor of Accounting and Bachelor of Business programs.

The system provides an independent marking score which is used to rank the teams in the class basis and on a global basis.

UBSS has embraced experiential learning, taking key aspects of real commercial scenarios and incorporating them into the learning and teaching program.

Learning in the experiential program involves enhancing the BSG core program with involvement from external senior executives from the business community.

The students produce executive reports based on the company’s performance for presentation to executive style Board/management meeting scenarios.

The external executives present at the meetings provide an objective review of both the presentations and company performance reports by students and provide feedback and assessments of the students’ work.